(800) 774-8036

Media Planning Associate

New York, DC or CA,
Date Added: December 15, 2021
Software Resources has immediate job opportunity for REMOTE Media Planning Coordinators with a major media/entertainment corporation. 

6+ month contract with potential to extend

The Associate, Media Planning is responsible for developing and executing paid media strategy and tactical campaigns that drive awareness, viewership, engagement and brand affinity for several of our television channels, streaming platforms and networks.

This integral role is a key touchpoint for how our marketing campaigns are brought to life to our consumers, as the day-to-day manager for campaign planning and development through every detail of the planning and execution.

This is a fast-paced, multi-faceted position that requires strategic thinking, attention to detail, organization and communication, while being able to manage several projects concurrently.

Responsibilities include:
  • Strong understanding of media planning across all media types including, but not limited to: TV (national and local broadcast and cable, satellite, addressable, FEP), CTV, terrestrial radio, digital audio, OOH, digital display, digital video, programmatic custom content, print, search, social and influencers
  • Managing paid media campaigns working with agency partners to execute – reviewing RFPs and flowcharts, proofing media buys, determining creative rotation, managing coordinator in execution of media plans, tracking performance and optimizing campaigns, providing summaries/reporting/analysis as needed
  • Provide guidance on the off-air deliverables process for paid campaigns, coordinating with media agency and internal departments to ensure timely and accurate delivery of materials
  • Create one-sheets and presentations to articulate media plans and ideas with broader teams
  • Manage campaign budgets and invoices while tracking spending for all campaigns and ensure efforts stay within budget and vendors are paid on time
  • Requirements :
    • 2-4 years experience
    • Strong written and oral communication skills
    • Must be able to manage multiple projects simultaneously
    • Sense of urgency for fast-paced entertainment industry
    • Strong project management skills and attention to detail required
    • Bachelor's degree required; B.A. in Marketing, Business Administration, Communications preferred OR Equivalent Work Experience
    • Proficient in Microsoft Word, Excel and PowerPoint
    • Legal right to work in the United States
  • Preferred :
    • Agency or in-house media experience preferred
    • TV/Streaming experience preferred
    • Kids marketing experience a plus

Don't delay. Join the Software Resources team today!
Software Resources specializes in connecting talented IT professionals with challenging job opportunities that transform jobs into careers.
To meet our clients hiring needs, we continuously source talented IT Professionals with all levels of expertise and in all disciplines. We offer world class major medical, dental and vision benefits, 401(k) with match, short term disability, Life Insurance and AD&D. You, our future employees, can make a tremendous difference to our company and our clients. Please apply to this job and experience the Software Resources difference. You can view all of our jobs at https://www.softwareresources.com/careers/

Company Overview
Software Resources is a national staffing and recruitment firm delivering the best candidates to our clients and the best jobs to our candidates since 1992.
We are a certified woman owned business in business to place contract, contract-to-hire, and direct-hire talent in Technology (IT, creative, marketing), finance, accounting, and executive-level positions. We serve many vertical markets including Entertainment/Media, Cruise Industry/Leisure travel, Hospitality, Government, Personal Care, Professional Services, Energy/Utilities, Security, and Financial Services.

Headquartered in Lake Mary, FL in the Orlando metro area, we have branches and sales professionals across the US. Wherever you're located and whatever the need, count on Software Resources to provide exceptional candidates who are fully vetted and ready to go. Call (800) 774-8036 or visit us online at https://www.softwareresources.com/ and leave the recruiting to us!

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