(800) 774-8036

Digital Marketing Analyst (Remote)

Washington, DC
Date Added: January 07, 2022
 
Software Resources has immediate job opportunities for REMOTE Digital Marketing Analysts.

Duration : 3 month(s)

The person in this role will support the general marketing team of approximately 20 team members. They will be responsible for tracking/reporting against performance DTC subscription business, maintain reports/dashboards and analysis as well as work with marketing team to ensure proper tracking.

Seeking someone who has experience with analytics and marketing; specifically around metrics, retention and acquisition. The person must be comfortable with numbers crunching and data visualization. Proficiency in Excel(and/or Python) and PowerPoint is required here. Bachelor's degree is required. 

Work location: This will be 100% remote so candidates can work from any location as long as they can work the required hours of the position.

Description :
• Responsible for tracking and reporting against performance of DTC subscription business including digital and mobile marketing efforts around lead generation, subscription acquisition and customer engagement/retention
• Maintain reports, dashboards and analysis that are distributed to stakeholders and leadership on regular cadence (weekly, monthly).
• Work with marketing stakeholders to ensure proper tracking and attribution on all tests and campaigns
• Balance deep dive reporting with adhoc requests

Basic Qualifications:
• Minimum of 3 of experience in digital marketing or digital analytics
• Ability to analyze both structured and unstructured data and turn them into insights
• Experience analyzing and interpreting data from digital marketing channels such as email, display, affiliate, search, social and mobile
• Ability to translate, communicate, and visualize metrics into a digestible format for all levels of understanding
• Knowledge of digital marketing acquisition, conversion, and customer retention metrics and best practices
• Proficiency in Excel and/or Python and PowerPoint

Preferred Qualifications:
• Knowledge of Tableau, Domo or other data visualization and dashboarding tools
• Understanding of mobile app marketing and analytics, including tools such as Apple App Store Connect, Google Play Store.
• Basic understanding of web, email, and app analytics methods, such as tracking pixels, parameters and tag managers.
• Interest or some experience in digital media or online publishing.
• Some exposure to data APIs, SQL databases, and programming languages (e.g. Python) is a plus.

Required Education:
Bachelor's in related field(Marketing/Bus/Data Science)

Don't delay. Join the Software Resources team today!
Software Resources specializes in connecting talented IT professionals with challenging job opportunities that transform jobs into careers.
To meet our clients hiring needs, we continuously source talented IT Professionals with all levels of expertise and in all disciplines. We offer world class major medical, dental and vision benefits, 401(k) with match, short term disability, Life Insurance and AD&D. You, our future employees, can make a tremendous difference to our company and our clients. Please apply to this job and experience the Software Resources difference. You can view all of our jobs at https://www.softwareresources.com/careers/
Company Overview
Software Resources is a national staffing and recruitment firm delivering the best candidates to our clients and the best jobs to our candidates since 1992.
We are a certified woman owned business in business to place contract, contract-to-hire, and direct-hire talent in Technology (IT, creative, marketing), finance, accounting, and executive-level positions. We serve many vertical markets including Entertainment/Media, Cruise Industry/Leisure travel, Hospitality, Government, Personal Care, Professional Services, Energy/Utilities, Security, and Financial Services.
Headquartered in Lake Mary, FL in the Orlando metro area, we have branches and sales professionals across the US. Wherever you're located and whatever the need, count on Software Resources to provide exceptional candidates who are fully vetted and ready to go. Call (800) 774-8036 or visit us online at https://www.softwareresources.com/ and leave the recruiting to us!
 
 

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